GOOP FRAGRANCE

IN COLLABORATION WITH GWYNETH PALTROW

“Working with GP was a revelation,” says perfumer Douglas Little. “Almost instantly, we were geeking out on fragrance together, pulling out notes, describing scents we loved from the world—a Yugoslavian forest, the floorboards of an ancient church.” Little’s interest in natural perfumery came from a deep love of nature—but not the placid, benevolent nature most people envision. “Nature is terrifying and mysterious and wildly sexual and seductive and spiritual,” he says. “It’s feral and raw and wild. That rawness is what’s beautiful to me.”

A PERFUME OF CYPRESS SMOKE, SNOW, SENSUAL QUIET.

GOOP FRAGRANCE IS COMPOSED ENTIRELY OF NATURAL ELEMENTS